We have a mix of the familiar and the new for 2024! There are free-to-enter categories, paid-for categories, special nomination awards, three that are open to international entries plus two awards which will be determined by voting!
All categories apply to projects/organisations based in the UK with the exception of our international categories: International Exhibition of the Year and Best Use of Digital (International). Plus, Innovator of the Year which is open to businesses anywhere in the world.
Below, you can view the outline category criteria, eligibility dates and fees, where applicable.
It’s quick and easy to enter but do follow our step-by-step How To Enter guide!
Across our sector, volunteers give up their time to help your organisation. They do it willingly, not for reward, but we think we should celebrate their hard work and the contribution they have made during 2023.
This is your chance to thank your volunteers!
So, if you would like to give a very public show of appreciation to your volunteer(s) simply nominate the individual or team you think most deserving.
FREE TO ENTER!
Please refer to the How to Enter eligibility section for further details including eligibility information.
Open to UK organisations only
in partnership with
This important award, in partnership with The National Lottery Heritage Fund, will be made to outstanding environmentally sustainable projects or exhibitions which can demonstrate best practice in your approach to managing or communicating environmental impacts.
Up to two winners will be selected:
1. one which has used simple, affordable and easily-transferable approaches, like our 2023 winner, Food Museum.
2. one which is a project with environmental sustainability embedded at its heart, like our 2023 winner, SS Great Britain Trust.
Entries should demonstrate how their project or exhibition has used, for example, energy efficiency measures, green visitor travel planning or unique approaches to engaging audiences with the climate crisis.
Entries should also identify any wider economic, social or environmental benefits to the organisation or community which have arisen from ‘thinking sustainably’. Capital projects in particular might wish to demonstrate how they deliver against relevant UN Sustainability Goals
As a guide, to see what The National Lottery Heritage Fund expects of the projects it funds, explore its environmental sustainability guidance
Your application must apply to projects which were delivered during 2023.
FREE TO ENTER!
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
sponsored by
Do you know an individual or an organisation driving positive change or innovation in the museums and heritage sector? Is the work that they’re doing making a real difference? Are they going above and beyond normal expectations of their role or duty to move our sector forward?
We are seeking nominees who have a clear vision for their role in the future of our sector, who may inspire and motivate others and who may be actively working to drive positive change in the years to come.
The judges will look to reward those whose work is enhancing the sector through transformative and collaborative ideas and practices. Impact over a significant period, rather than just a short-term success, is important and consistency in achieving positive outcomes is a crucial criterion.
Nominees who have demonstrated the ability to collaborate with diverse stakeholders to achieve sector-wide improvements will be considered favourably.
You can nominate someone else, or you can make your own evidence-based submission.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
No cultural visit is complete without a trip to its café or restaurant. Increasingly, visitors have come to expect it as part of their visitor experience.
Important to brand and reputation, and a driver of footfall and secondary revenue, the look, feel, ambience, service, and quality of produce are all key to success. As visitor expectations increase, the culinary landscape is evolving; out with stewed tea and white sliced bread and in with destination experiences, local sourcing and sustainable operation. No longer an adjunct, a great café or restaurant should reflect your organisation’s personality, be relevant and respectful of its locality and a destination in its own right.
Your entry should be a regular fixture of your public offer and focus on the customer experience. You must also ensure that you provide the facts and figures including turnover, average spend and profit. Full consideration will be given to the relative size of your organisation and catering space. So please be sure to include all the facts and figures.
Please note that the shortlistees of this category will be put to a Public Vote to determine the winner. At the end of the day, who better to judge your success than your customers? Shortlistees will be provided with details of the voting process so that you can actively encourage your customers to nominate your establishment for Café or Restaurant of the Year! The results will be determined by the number of votes in relation to organisation size (defined by annual visitor numbers).
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
We want to celebrate businesses that are shaking things up! This is a unique opportunity to get your brand, products and services in front of the world’s greatest museums, heritage and cultural visitor attractions.
The possibilities are endless, from new technologies to companies providing the sector with a chance to save time or money, or helping grow audiences and gain new insights.
All products and services were considered, from ground-breaking technology to developments in sustainability, audience tracking, communication, and cataloguing and conservation.
To pitch for the title of Museums + Heritage Innovator of the Year, you must submit a video of up to three minutes in which you must clearly explain why your company and/or products and services are worthy of this title.
The video does not have to be a big production, it could be shot on a smartphone in one take.
Please note that the shortlistees of this category will be put to a sector-wide to determine the winner.
Please refer to the How to Enter section for further details including eligibility information.
This relatively new Award seeks to recognise the work of the teams in your organisation which are not normally forward-facing.
HR, finance, cleaning, grounds maintenance and collections care staff are just a few of the eligible teams carrying out essential work.
The award is intended to celebrate great teamwork which has had a positive impact and which makes a difference in the day-to-day running of your organisation.
The judges will be looking for evidence of consistent good practice, commitment to positive change, collaborative approach and all-around outstanding performance.
This is a chance to show your appreciation for the positive impact that your nominated team has had on your organisation.
What better way to say thank you than to nominate them for Team of the Year?
Please refer to the How to Enter section for further details including eligibility information.
This important award is brought to you in partnership with Association of Independent Museums (AIM).
Open to UK organisations only
Sponsored by
in partnership with
When a visitor arrives at your organisation, they are choosing to come to you rather than going to the cinema, park or shopping centre. You are competing for their leisure time and so a smile and customer-focused service can transform their experience.
This important award seeks to celebrate the greatest visitor experience and the most welcoming atmosphere.
Understanding, knowing, listening and communicating with your visitors is at the heart of this category and, from start to finish, impressions count. Please describe what your organisation has done to ensure that your visitors get the best welcome ever.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
sponsored by
in partnership with
Arguably, this category is the ‘Best Movie’ equivalent! It celebrates the creation of museums or galleries, the redevelopment of existing ones or a new permanent exhibition, within the period of eligibility.
The judges will be looking for evidence of innovative design and interpretation within the project brief and budget. They are seeking thoughtfully designed experiences with effective storytelling throughout that engages, informs, and inspires.
Particular attention should be paid to the impact the exhibition has had on the overall museum, gallery or heritage attraction as well as to its visitors.
Full consideration will be given to budget in relation to size and scope of the project so please be sure to include all of the *facts and figures*.
All figures and costs are treated in confidence.
For designers and contractors wishing to enter this category, it is imperative that the submission is made with the permission of your client. Where possible, we recommend that the submission is made jointly, with the input of your client.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only. For non-UK exhibitions please refer to the International Exhibition of the Year category.
sponsored by
A highly competitive category, the judges will usually reward two temporary or touring exhibitions – one with a budget (ie total delivery costs – see next section) of up to £80,000 and the other for more than £80,000 ex VAT.
Entries for this award should highlight excellence in the creation of a temporary or touring exhibition, designed to be featured within a museum, gallery or heritage attraction. Particular attention should be given to the effectiveness of the exhibition in attracting new and diverse audiences.
For designers and contractors wishing to enter this category, it is imperative that the submission is made with the permission of your client. Where possible, we recommend that the submission is made jointly, with the input of your client.
The exhibition must have been open to the public at some point within the period of eligibility ie 2023.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
in partnership with
Looking not only at profit but the entire retail operation during the period of eligibility, this award aims to honour the leaders in our sector.
Your shop can be permanent, temporary, online or a combination of all three. In all instances, the judges will be looking for impressive results as well as considering the overall customer experience. Importantly, please also demonstrate how your shop is on brand and how effectively it and its products link to the museum, its collection and its narrative.
In convincing the judges of why you should scoop the Best Shop Award, please provide the following figures: Average Transaction Value; Spend Per Head as well as Turnover, Gross and Net Profit plus percentage increases on the previous year (unless new).
Tell us about your conversion rates – the percentage of visitors buying from your shop and how these have changed in relation to the visitor numbers.
Please ensure all figures are included in your submission and not just in your Supporting Materials.
Consideration will be given to the relative size of your organisation.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
in partnership with
The continued and vital work of museum and heritage organisations’ learning colleagues is a lifeline for educators. This award looks at how cultural organisations successfully work to support early learning providers, home learners schools and further education providers, through formal blended physical and/or digital learning resources.
Please be clear about your objectives and define who the beneficiaries of the programme are/were. When describing your work be sure to tell us how you achieved your objectives, placing particular emphasis on the impact it had on teachers and learning audiences including primary, secondary and SEND schools and FE/HE providers.
Please include numbers – explain how many people benefited and what increase in engagement there has been. The judges will also be looking at how programmes are relevant to local audiences as well as supporting local and national strategies.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
in partnership with
This award will be given to the organisation which best connected with those members of its community who face the greatest barriers to engagement, perhaps as a result of socio-economic disadvantage, digital poverty, disability or age.
Tell us how your community engagement work is tailored to meet the needs and interests of specific target groups, to offer wider access to your organisation, its collections and stories.
Ensure you describe the community or communities you were working with and in describing the process of delivery, place particular emphasis on how you overcame any barriers to engagement. Please describe the positive impact that this work has had on your community and provide evidence of outcomes – these could include new and return visits, shifting demographics, development of partnerships, etc.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
This award will be given for the most effective public marketing or communications campaign or strategy for a temporary or permanent exhibition or an overall museum, gallery or heritage visitor attraction.
This can consist of a sustained campaign or a one-off initiative. Entries can cover events, viral marketing, fundraising campaigns, use of social media, advertising, PR, sponsorship activities etc but must demonstrate creativity and originality, a provable impact and clearly illustrate an effective return on investment.
Be sure to be clear about the impact your strategy has had in terms of visitor numbers, new audiences and/or engagement.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
sponsored by
in partnership with
This award will be given to the most innovative and impactful partnership project or programme.
We’re all stronger together!
The Judges will look for partnerships that have achieved something which individual organisations could not have done on their own, and which demonstrates creativity and had a significant impact on people, collections or place.
The project or programme should involve at least one museum, collection or heritage/cultural site or organisation, and one or more additional partners (which may be non-museum or heritage organisations). Particular emphasis should be given to the impact the partnership has had and its lasting legacy.
Please note that your entry must focus on the benefits and strengths of the *partnership* not on the detail of, for example, an exhibition or event that may have been delivered as a result of your partnership.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
The digital transformation continues. Digital storytelling has come to the forefront, proving to be an essential tool for many organisations and the process of using digital technologies to create new – or to modify existing – visitor experiences is ever more important.
The focus of this award is not on the digitisation process itself but on how organisations have used digital innovations to take stories to new audiences. Examples might include streaming live events, new digital experiences, commercial partnerships, online games, etc.
Entries must demonstrate how you have successfully altered your digitised offering to reach new audiences, in new and creative ways, as well as using these tools to enhance other activities such as commercial or learning. Be clear about impact and evaluation and clearly demonstrate why and how your digital project or programme has been successful.
Consideration will be given to the relative size of your organisation.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only but please note there is an International version of this category too.
This award will highlight the quality of work undertaken on restoration, repair and conservation projects within the UK.
Please refer to the How to Enter section for further details including eligibility information.
Open to UK organisations only
in partnership with
From small but perfectly formed exhibitions to global blockbusters as well as new museums/attractions, submissions are welcome from all but the location must be outside of the UK.
This category relates to both permanent and temporary exhibitions outside the UK.
The judges will be looking for evidence of innovative design and interpretation within the project brief and budget. They are seeking thoughtfully designed experiences with effective storytelling throughout that engages, informs, and inspires.
Particular attention should be paid to the impact the exhibition has had on the overall museum, gallery or heritage attraction as well as to its new and/or existing visitors.
Full consideration will be given to the budget in relation to the size and scope of the project so please be sure to include all of the *facts and figures*.
All figures and costs are treated in confidence.
This award category is open to museums, galleries, archives, heritage visitor attractions, organisations, charities and bodies plus their suppliers, contractors and partners. For designers and contractors wishing to enter this category, it is imperative that the submission is made with the permission of your client. Where possible, we recommend that the submission is made jointly, with the input of your client.
Please refer to the How to Enter section for further details including eligibility information.
Open only to exhibitions outside of the UK only
sponsored by
in partnership
The digital transformation continues. Digital storytelling has come to the forefront, proving to be an essential tool for many organisations and the process of using digital technologies to create new – or to modify existing – visitor experiences is ever more important.
The focus of this award is not on the digitisation process itself but on how organisations have used digital innovations to take stories to new audiences. Examples might include streaming live events, new digital experiences, commercial partnerships, online games, etc.
Entries must demonstrate how you have successfully altered your digitised offering to reach new audiences, in new and creative ways, as well as using these tools to enhance other activities such as commercial or learning. Be clear about impact and evaluation and clearly demonstrate why and how your digital project or programme has been successful.
Consideration will be given to the relative size of your organisation.
Please refer to the How to Enter section for further details including eligibility information.
Open only to projects created outside of the UK
